By Richard W. Wigley King & Wood Mallesons’ IP Litigation  Group

China is now believed to be the world’s largest online marketplace[1], as well as quickly gaining on the U.S. as the country with the largest overall retail marketplace[2]. This growing retail marketplace, both for traditional “bricks and mortar” retailers as well as online retailers, presents both great opportunities and challenges.  Chinese consumers are becoming increasingly demanding in terms of product quality, as well as at the same time increasingly transitioning from being traditional “bricks and mortar” retail consumers to online shoppers. These consumers have demanded certain protections when making purchases and, as expected, have often resorted to administrative authorities or the Chinese judicial system to seek protections of their rights, as well as compensation where appropriate.
Continue Reading China’s Revised Consumer Rights Protection Law “Raises the Bar” for both “Bricks and Mortar” Retailers and Online Retailers