By King & Wood’s Trademark Group
A "geographic indication" is a sign used on a product that indicates a specific geographical origin and that the product possesses qualities or a reputation or other features that are associated with that place of origin. That is, the sign represents the geographical origin of the goods in a certain territory or area or region within the territory. The specific quality, reputation or other features of the goods are primarily related to the place of origin. Even if goods fall within the same category, they share a different quality and reputation due to the natural or cultural factors of different geographical origins.
The geographic indication is considered one of the most important symbols that distinguishes between goods of different origins. The protection of geographic indications can prompt economic development in a specific area or a country, and can also protect the legal interest of the manufacturer and consumers of the goods marked with the geographic indications. As such, the protection of geographic indications needs to be consolidated.