By King & Wood Mallesons’ Healthcare Group
Guangdong JDB Beverage Company Limited (“JDB”) filed a lawsuit against Wong Lo Kat in Chongqing’s First Intermediate People’s Court (the “Court”), alleging that Wong Lo Kat’s advertisement slogan of “a bottle of Wanglaoji takes the fear of Shànghuǒ (i.e. excessive internal heat a cause of disease in Chinese perspective) away”, constitutes unfair competition. Although this case involved an advertisement slogan, it was heard in the court according to the Anti-unfair Competition Law rather than the Copyright and Trademark Laws, creating a novel cause of action.
Continue Reading KWM Prevails in Representation of Wong Lo Kat in Anti-unfair Competition of Advertisement Slogan Lawsuits