By Cissy Zhou, King and Wood Mallesons’ IP group

On June 15, 2020, the China National Intellectual Property Administration(CNIPA) enacted the “Trademark Infringement Judgment Standard” (hereinafter referred to as the “Standard”), which came into force from the date of promulgation. Within the framework of the Trademark Law, the Standard, based on the guiding function of trademark law enforcement, systematically combed and summarized the beneficial experiences and practices of trademark administrative protection over the years, providing operational guidelines for trademark law enforcement departments to perform law-based administration, helping to improve the trademark protection rule system, solving difficult and complicated problems in law enforcement practice, creating a transparent and predictable IP protection environment for market players, and further enhancing trademark law enforcement and protection. Continue Reading China National Intellectual Property Administration enacted “Trademark Infringement Judgment Standard”